Rampage is an interesting concept. However, it doesn’t seem likely to see it in the production so soon. So, the 2023 Dodge Rampage remains a rumor for the future plans. The company could revive the interest by updating the concept. Hard-core fans still believe that company could bring a truck for the Dodge lineup. This could be the best reason that keeps the hope alive.
Dodge is now owned by the FCA. If we take a close look at the lineup, we won’t find too many vehicles with this badge. The squad is shredding more and more. So, building another Dodge is a wonder. And if it is going to be a pickup, the surprise would be even bigger.
Ram trucks are dominating the FCA lineup. Those models are now even more popular than Chevy pickups. And, the squad is packed with all the popular models. The Ram 1500 is the best seller. It also features a diesel engine, and a high-performance TRX package. The heavy-duty class is covered by Ram 2500 and 3500 models. The company had a slot in the mid-size segment. Jeep Gladiator is the new truck for this class. The only chance to see the 2023 Dodge Rampage is to join the compact pickup tier and be a rival to Ford Maverick and Hyundai Santa Cruz. Well, if we compare it to the old concept, fans didn’t expect it from this truck.
Expectations
With no room in the lineup, but the 2023 Dodge Rampage still being very interesting concept, we might see exceptions by the company. Well, it wouldn’t be the first time to make the competition withing the family. Dodge Durango and Jeep Grand Cherokee coexist for years. Now, the 2023 Dodge Rampage and jeep Gladiator could be new siblings and rivals at the same time. It is less likely to see the truck in the half-ton segment with Ram 1500. Plus, many buyers still call it Dodge Ram.
The concept is already pretty old. The first appearance Rampage had in 2006. The hype was at the peak long time ago. Nowadays, many of the fans cooled down and there is no too many of them still waiting for the 2023 Dodge Rampage. On the other hand, it is not the best strategy to let everyone know your plans, especially the competition. So, the surprise effect is the best thing the Rampage truck can offer.
Verdict
The comeback of the Dodge to the pickup segment is a big wish. But, the question is – will it make the FCA more competitive with Ford? The truckmaker already overtook No2 spot in sales from Chevrolet. Also, the FCA is not afraid of changes and novelties. The company brought back the Jeep pickup after 30 years. Also, the Ram TRX is out with 700 hp to beat the famous Ford Raptor truck. Everything is proving that we are talking about a serious company, with plan and organized structure. So, if the 2023 Dodge Rampage happens, there is no reason to suspect in its failure.